Midway Press has Direct Mail Printing in Houston
Direct Mail printing can be a necessary way to market your business to customers. Midway Press, Houston, TX, can support you through the entire direct mail printing process.
Reaching your customers with direct mail will help you increase sales in your business, boost exposure, and expand your existing customer base by giving your client base a solid and tangible piece of your company that they can hold in their hands.
Direct Mail Printing in Houston
Direct Mail allows you to engage in sales with your customers, without meetings and conferences, as they can peruse the direct mail at their convenience.
Direct Mail printing for Houston businesses, organizations, and individuals can inform existing customers of new ideas, promote new products for new customers, or reach your customers with special offers or opportunities.
What is Houston Direct Mail Printing?
Direct mail includes a variety of marketing materials, including brochures, catalogs, postcards, newsletters and sales letters. Large businesses and organizations know that direct-mail advertising is one of the most effective and profitable ways to reach out to new and existing clients. The increased sales can balance the costs of printing and distributing a direct mail in Houston.
In addition to the high-quality direct mail printing, Midway Press can offer mailing of your direct mail with the in-house mailing center and services in Houston.
What Kinds of Direct Mail Printing in Houston?
Midway press specializes in full color direct mail printings. Research has indicated that bright colors attract customers for certain types of businesses, like party planners or gift giving businesses, while subdued colors are more suited to businesses like lawyers and other services for businesses. Midway provides a variety of different paper qualities and ink colors to get you the direct mail best suited for your business.
If you're not sure about your designs or images, their graphic designers can help you complete your design.
They also provide a glossy finish as an option for your Houston direct mail printing.
The Process for Direct Mail Printing in Houston
From fundraising to business solicitations to order forms, Midway Press Houston, can help you get your direct mail organized and ready to go to direct mail printing, to direct mail distribution.
Onsite graphic designers can help you create an eye-catching direct mail.
The printing team produces premium printing plates that speed images and descriptions through the direct mail printing process, creating quality direct mail that will engage your customers beyond a quick glance. Your well-written and printed direct mail can increase your company’s sales.
In some direct mail printing, the heatset inks are set on the paper by running the printed paper through an oven immediately after ink is applied. The heat will burn off the oil-based solvents, then pass through a series of chilling rollers. This is ideal for glossy paper stocks, such as those used in some direct mail printing in Houston.
Other direct mail options include the coldset presses produce works on newsprint paper and other stocks that allow ink to dry through simultaneous evaporation and absorption into the paper.
The Midway Press team will advise you for the best products to use in your direct mail printing in Houston.
Direct Mail printings then proceed to the bindery department. In the bindery department, they collate your printed pages, then bind them (if necessary) and trim them to your specifications. Midway Press can trim, fold, perforate, apply sticky labels, and shrink-wrap.
The in-house mailing department will get your finished direct mail to your customers in a timely and efficient manner. The mailing department may also be able to help you acquire new mailing lists.
Common questions about Direct Mail Printing in Houston
Can my Houston direct mail be mailed at a discount bulk mailing rate?
The in-house mailing team can help work up postal paperwork for the Post Office so your direct mail printing in Houston will mail at the best rate.
How much does it cost to print a direct mail in Houston?
Questions about pricing for direct mail printing in Houston can be answered by calling 972-233-8404 any time Monday through Friday.